One of the biggest challenges for any marketer or advertiser is getting their message in front of their targeted audience(s). Getting that audience to engage is even more difficult. With the growth of social media networks like Facebook, Twitter and LinkedIn, there continues to be a tremendous opportunity for marketers and advertisers to develop a direct relationship with their target audiences. With social media taking a more prominent role in the marketing and advertising mix, the question quickly becomes: How do I take best leverage these social media channels?
From strategy to execution, find the support you need
At Oswego Creative, we have experience implementing social media strategies, executing social media advertising campaigns and developing video content for use solely on social media channels. Oswego Creative’s social media services range from consulting to assist your organization in developing an effective social media strategy, to the development of social media specific content, to the day-to-day management of social media campaigns. Whatever the needs of your business, Oswego Creative can provide the appropriate level of social media support.
- Developing social media strategies
- Day-to-day management of social media campaigns
- Executing social media advertising campaigns
- Developing video content for use solely on social media channels
Create successful video for social networks
Video for social media requires a specific kind of content to be effective. Networks like Vine and Instragram have limits on how long a video can be. Even on networks like Facebook, where there aren’t duration limitations, it is imperative that your video’s content quickly engages the viewer. Oswego Creative understands the nuance of what it takes to create successful video for social networks. With Oswego Creative production services for social media, we work with your team to identify appropriate content for delivery on social networks and then produce your social media specific content with an eye toward consumability.
Placement to reach your target audience
If your concern is getting your content in front of your target audience, Oswego Creative can help you with social media content placement services. We have taken our years of traditional media buying experience to the online domain, providing a targeted and effective way to get your content in front of your audience. The social media team at Oswego Creative are all Google AdWords certified so we are fully versed in the ways to leverage your digital advertising dollar. Through the creation and execution of pre-roll video ad campaigns on sites like YouTube, Oswego Creative effectively and efficiently gets your videos in front of the audiences you want to see it.