As a marketing professional, brands that continue to stay relevant and fresh for years always intrigue me. Of course, there is brand recognition which helps a great deal in keeping people’s attention, but there is so much more that goes into keeping a brand thriving....
Filmmaking and cinematography is, in its essence, storytelling. It’s how we choose to tell those stories that makes it a creative and artistic endeavor. How you choose to present your imagery to your audience will determine how they emotionally, consciously or...
Now more than ever, our world is dominated by technology – including social media. Today, millions of brands are online, whether it be a website, social media accounts, podcasts, YouTube channels, and more. We’re able to purchase the things we need with the...
Have you ever been telling a story, only to realize that the people around you have either stopped listening, or talked over you? Yeah, that’s not your ideal audience. Similarly, it feels like wasted time and energy to be placing content in front of people who aren’t...
Our clients are always asking how they can increase their social media presence to gain more exposure. Given the number of clients we’re responsible for, it can quickly become overwhelming to add content creation to our list of daily tasks. We’ve found creating a...