by Rhiannon Manzi | Oct 6, 2020
When quarantine became the nation’s reality this spring, the purpose of Social Media began to change, and businesses had to pivot quickly to keep up with the unique challenges that COVID 19 placed on individuals and brands alike. I watched businesses temporarily...
by Wendi Hansen | Mar 19, 2020
How’s everyone doing? How are we feeling? I know that the past few weeks have been heavy. And confusing. And scary and uncomfortable and there are still a lot of unknowns weighing over our minds and hearts. I actually woke up a few days ago thinking that this was all...
by Wendi Hansen | Mar 4, 2020
Bonnie and Clyde. Cookies and milk. A cold beer on a hot summer day in Colorado. These are just some of the best duos of all time. One more to add to that list that you may not be as familiar with: organic and paid social media marketing. While each on their own prove...
by Mallory Radney | Jun 15, 2019
With 1 billion active users Instagram is one of the most popular social media platforms. As a digital marketer, it’s important to understand who’s using which apps so that you can most effectively reach your target audience – but it can be challenging to...
by Mallory Radney | Jul 7, 2018
Instagram recently released a new app and feature called IGTV. It’s a mobile TV platform similar to Facebook Live. On the app, you can find vertical videos for viewers on smartphones. You can follow accounts on Instagram, but now with IGTV, you can follow their...