Blog
What Should Be in My Social Media Marketing Plan?
When quarantine became the nation's reality this spring, the purpose of Social Media began to change, and businesses had to pivot quickly to keep up with the unique challenges that COVID 19 placed on individuals and brands alike. I watched businesses temporarily...
Editing Tips 101
Greetings fledgling editor! I’ve been tasked with compiling some editing tips to help YOU get started in your editing career, and since we’re always on a deadline, from now until eternity, let’s just dive right in. You might be wondering, “What on earth does this guy...
The Struggle
Since joining Oswego Creative as a producer two and a half years ago, I’ve been producing a lot more documentary-style content. This kind of video focuses the lens on real people rather than scripted actors. While I started my production career working on mostly...
Denver Stay At Home Photo Gallery
As a photographer, I've always had a passion for documenting events in my life, whether it be a vacation, road trip, family event, or just something unique and fun. This spring when social distancing became a new normal in our lives, I thought it was important to...
Case Study: The Yeti Cooler Marketing Model
Every once in a while, you find a piece of content that will stop you in your tracks. Something about it is captivating. As a storyteller and marketing professional, creating that kind of content is the Holy Grail. Not only is it extremely rewarding to affect peoples’...
What to Stream
Here is a quick list of HBO and Netflix shows worth checking out. While these might not be the next Tiger King or Game of Thrones series, I found these stories either in history or fictional to be pretty enjoyable. Original Series: Chernobyl (2019, HBO): This was my...
Social Media in Times of COVID-19
The use of social media can be a valuable tool in these times of crisis for first responders, government officials, businesses, affected communities and beyond. Here are three ways social media can play a beneficial role before, during and after times of tragedy and trauma, as well as what we need to be made aware of in order to use it responsibly.
Organic and Paid Social Media: The Ultimate Dream Team
Bonnie and Clyde. Cookies and milk. A cold beer on a hot summer day in Colorado. These are just some of the best duos of all time. One more to add to that list that you may not be as familiar with: organic and paid social media marketing. While each on their own prove...
Cyber Knights: Flashpoint by Trese Bros. Games
I’ve been an avid video game nerd for the duration of my existence on this cosmic rock, so when I had an opportunity to work on a Kickstarter video for Cyber Knights: Flashpoint - a squad based RPG by the Trese Bros. - I was more excited than Link in a Pottery Barn....
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